CONTENTS
DEDICATION
ACKNOWLEDGEMENT
I. INTRODUCTION
A. SOME BASIC CONSIDERATIONS .......
B. KUEI KU TZU: THE PERSON AND THE BOOK 9
C. THE PRACTICE OF PERSUASION IN ANCIENT CHINA 32
D. A NOTE ON TRANSLATION. 42E. PLAN FOR THE THESIS 47
II. KUEI KU TZU IN TRANSLATION
A. PAI-HO: OPENING UP AND CLOSING DOWN 48B. FAN-YING: REFLECTION AND RESPONSES 56C. NEI-CHIEN: INTERNAL BONDS 64D. TI-HSI: DEALING WITH FISSURES 70E. FEI-CH'IEN: jMAKING FLY AND MANACLING 75F. WU-HO: DISAGREEMENT AND AGREEMENT 78G. CH'UANG: FIGURING OUT 82H. MO: STROKING 86I. CH'UAN: WEIGHING 91J. MOU: PLANNING 96K. CHUEH: DECIDING 102L. FU-YEN: THE EFFECTIVE SPEECH 105
III. DISCUSSION
A. THE NATURE OF PERSUASION ACCORDING TO KUEI KU TZU 1131. The Nature of Persuasion 1142. On Silence and Secrecy..1223. Tools of Expressing and Knowing 1274. The Ideal Persuader 131
B. THE ROLE OF CH'ING IN PERSUASION 1341. The Importance of ch'ing 1352. Methods of Gathering ch'ing 140
C. FOUR SPECIFIC METHODS 1451. Nei-chien: The Internal Bonds 1462. Ti-hsi: Dealing with Fissures 1503. Fei-ch'ien and Wu-ho 152D. CHUEH: DECIDING 157
IV. CONCLUSION
A. A SUMMARY 160B. SOME RERLECTIONS ON KUEI KU TZU 168C. CONTRIBUTION AND APPLICATION 179D. SUGGESTIONS FOR FUTURE RESEARCH 185
BIBLIOGRAPHY 188
APPENDICES 197